Regal Academy

Gearshift produced this commercial for Alpha toys to help launch their dolls who's characters are featured on the television show Regal Academy. Our doll-sized set was designed to match the animated environments present in the actual show and in the edit we juxtaposed animation and actual sound bites from the TV series with live action to show that the dolls allow kids to play out Regal Academy scenarios at home, in real-life! We shot using one of our micro-cameras to make our dolls look like the powerful, larger than life heroes that their character play in the show.


Director: Zac Reaney-Barker
Producer: Claire Young
Client: Alpha toys
Video Type: Commercial
Shoot Location: Toronto