Inspired by elite Nordic lifestyle and status, the ambition of Montana Steele's ICE Condos was emulated in video form by featuring a mix of live action and CG buildings and suites in this James Bond style promotion that required coordinating helicopter and ground crews for an aerial driving sequence in downtown Toronto as well as extensive compositing of talent into the CG condo interiors by the Gearshift animation team.
Direction: Jordan Barker
Director of Photography: Vinit Borrison
Agency: Montana Steele
Client: The Cadillac Fairview Corp. Ltd. and Lanterra Developments
Shoot type: Real Estate Presentation Centre
Shoot Location: Toronto